Groundswell logo/image for use as banner

Monika Roth & Matt LeRoux from our staff will teach sections of this upcoming class.

Export

Developing Your Farm or Food Business

  • Tuesday, January 24, 2017, 6:00 PM - 9:00 PM

This 5-session Groundswell course is specifically for people in the early stages of developing a farm or food business. Whether you are just launching your business or have been operating a few years and want to become more strategic in how you move forward, expand and increase viability. 

This course covers:

  • The local farm and food sector including unmet needs, opportunities and niche markets.
  • Equity issues and justice in the food system including examples of realistic ways to approach these within the scope of your business model.
  • Experience from farm and food entrepreneurs about business startup and lessons learned.
  • Tools for business assessment, strategic planning, understanding liabilities and legalities.
  • Setting business goals and taking stock of resources and progress to date.
  • Accounting and financial planning concepts and tools
  • Develop a marketing plan and marketing channels.

Instructors: 
  • Leslie Ackerman, independent Business Consultant formerly with the CFCU Business Cents program;
  • Matt LeRoux, Cooperative Extension Agriculture Marketing Specialist;
  • Monika Roth, Cooperative Extension Agriculture Program Leader;
  • Kate Cardona, Groundswell Center Outreach and Program Coordinator; regional farm and food business entrepreneurs, other visiting experts 
  • The course will be facilitated by Mary Kate Wheeler, Groundswell Center Board Member.
Registration:

STEP 1: Register online or come by the Groundswell Center office, 225 S Fulton Street, Ithaca.

STEP 2: Pay Tuition here or mail a check to our office, made out to CTA – Groundswell. Note: If tuition assistance is needed, contact the email below and do not make a payment at this time.

Questions about the course, please contact info@GroundswellCenter.org or call 607-319-5095

Schedule:

Tuesdays, January 24 & 31; February 7, 14 & 21st, 6:00-9:00 PM

Questions about the course, please contact info@GroundswellCenter.org or call 607-319-5095

Fee

$150/person. Tuition assistance available; see contact info. below.

Learn More

https://goo.gl/forms/FidDrsCdc3JxKxwT2

Contact

Devon Van Noble
Groundswell Incubator Program Manager
info@GroundswellCenter.org
(607) 319-5095

Location

Just BeCause Center
1013 West State Street
Ithaca, New York 14850

Last updated January 5, 2017